Under the patronage of Prime Minister and Interior Minister H E Sheikh Abdullah bin Nasser bin Khalifa Al Thani, Qatar Tourism Authority (QTA) and Fira Qatar, organisers of Qatar Motor Show (QMS), have announced the show’s return for an eighth edition from October 17 to 21, 2018, at the Doha Exhibition and Convention Center (DECC).

A number of automotive brands will participate in this year’s edition, which will be held under the theme ‘Driving to Innovation’.

This year’s exhibition is the first to be held under Qatar motor show ’s new strategy, which aims to provide richer content, with a focus on innovation and sustainability. The show’s strategy is also geared towards raising the profile of the show on the international calendar of automotive events, with the dates of the show changing to make it the first in the region, giving international brands the opportunity to showcase their latest designs to audiences in Qatar before any other market.

qatar motor show

Source: Peninsula Qatar

Ahmed Al Obaidli, Director of Exhibitions at QTA, commented: “Qatar Motor Show is a testament to how a true public-private partnership can raise the profile of a local event on the international level. Qatar Motor Show and other exhibitions form a key part of our strategy to empower important players in the business events industry while raising Qatar’s profile as a premium destination for business events.”

He added: “QMS’ new strategy is aimed at maximising the exhibition’s value for both exhibitors and visitors, by enhancing content related to innovation. This will help promote the status of the show as a prominent international automotive event.”

Over the past seven year, QMS has evolved to become one of the leading motor shows in the region. The previous edition of QMS welcomed more than 50,000 visitors. Ahmed Almulla, Chief Operating Officer Entertainment at Elan Events, commented: “QMS remains among the biggest consumer events in Qatar, receiving consistently great interest from residents and auto enthusiasts from around the region.”

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Source: Peninsula Qatar