Abdullah Abdulghani & Bros. Co. (AAB), the exclusive distributor of Toyota and Lexus, concluded its third AAB Treasure Hunt in collaboration with the Public Parks Department of the Ministry of Municipality and Environment (the Ministry) with the theme “Space Challenge: Win Back Mother Earth!”
The AAB Treasure Hunt 2019 is a Corporate Social Responsibility (CSR) initiative to create awareness on environmental care, to promote the public parks in Qatar and to highlight road safety. AAB Treasure Hunt is not a road race as the winners were chosen based on the quickest amount of time spent in completing the challenges in the Parks. The event was met with great success with an increased number of participating teams with around 150 people participating in total.
The AAB Treasure Hunt Space Challenge gave everyone the opportunity to have fun while exploring five out of the 94 public parks in Qatar which was Al Wakrah Public Garden, Al Nuaija, Al Mamoura Family Park, Al Huwaila and Al Hitmi. Aside from the challenging activities, the Space Challenge was an educational session as the teams solved brain teasers with quizzes and board activities related to the planets, geography and the environment. This initiative not only raises awareness about Qatar’s public parks and the environment as it also aims to encourage an active and healthy lifestyle for the residents of the country.
With all the new and exciting challenges, the AAB Treasure Hunt Space Challenge has become more than just a competition in managing time. It is teamwork, planning and about human aspirations to win back awareness in our surrounding environment. This CSR activity is thoughtful about reclaiming our planet by being more mindful of our surroundings and our contribution towards its preservation. As one of the leaders in the automotive industry in Qatar, AAB as distributors of Toyota is committed to working towards clean energy in transportation which will lead to a cleaner environment and reduced harmful carbon emissions through its hybrid vehicles.
The Ministry has made a lot of effort and processes to revive and renovate existing parks and add new locations across Qatar that serve as a family hub with ample space for families to enjoy nature and for children to have safe play areas. Participating teams were delighted to discover the well- equipped parks with sports facilities, children’s area and other amenities. They also saw the distinct features of each park. For many, it was the first time for them to go to the designated parks. The role of the Public Parks Department and the Ministry’s unparalleled effort of providing the residents of Qatar a variety of well-master planned recreation areas is appreciated by the teams.
Whilst the Treasure Hunt is a fun filled activity to bring awareness of the green environment in Qatar, it is also a story of the positive development of the human spirit. The success story of this CSR event this year was when the first AAB Treasure Hunt winner from 2017 reclaimed the Championship. It shows the power of overcoming challenges and obstacles by continuously improving strategies and techniques in order to win back one’s glory through superior performance.
Mr. Yazan Mustafa, Chief Operating Officer – Commercial & Industrial Division, sent off the first batch of participants at the start of the Treasure Hunt.
Prior to the announcement of the winners, results were verified by an independent committee.
Winners received valuable cash prizes for their effort with special prizes from Moteri Auto Care Centre for the successful winners of the Best Selfie and Best Video. Participants are looking forward to the next AAB Treasure Hunt and the new kind of challenges and fun that it will bring while discovering the public parks around Qatar.
AAB is committed to building and developing sustainable communities through its CSR initiatives that promote and support Qatar National Vision 2030.
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