This is why the importance of event page design cannot be overstated. Once the webinar details are savedand published, invitations will be sent automaticallyto presenters and potential attendees. We love the slide-up tab animations for the various points of interest. From here, simply edit your event registration form. You're already halfway there if you have a catchy headline and a visually appealing event page design. Social Stream - Embedding a social media feed on the landing page shows a vibrant and active community, adding trust and credibility. Your landing page should have the same impact when accessed from any device. How to Create an Event Landing Page That Converts - Drift All the key details should be mentioned on the page. For the users who want to register, there is an access now button on the page which smoothens the registration process. If an external presenter has a guest account in your organization, they can join the webinar as a presenter as long as theyre signed into that account. Every smartphone is equipped with an HD camera now, so you have everything you need to film an effective video yourself. After this step, organizers can also share the live registration link via social media, email, etc. For your event, youll want to show off your best photos from past events to help give prospective attendees an accurate representation of what they can expect. Each of these "landings" is part of an advertising campaign aimed at a specific audience. Think again! How to Create a Landing Page - Video Tutorial - MailerLite Consider it the hub of all your marketing communications. Get them to RSVP or buy tickets (the holy grail) In this chapter, we share the ingredients of the perfect event page, and design tips to take yours to the next level. The one lesson that we learned after 11 years in the event industry, is that events create a huge impact on our lives. A Jewelry exhibition Social media ad campaigns 800+ Tickets Sold! Overview. Each of these features is intended to be used by marketing contacts to view and submit information to and from the Marketing app. Easily download or share. Give a clear message & value proposition, dont overcrowd. You only have 10 seconds to capture a visitor's interest on your event landing pages. Whatever the case may be, an event landing page is better than a website to support your event and fulfill your registration targets. Now that you know why and how to create an event landing page, its time to get started! Time to Get Into Action with Event Landing Pages. The graphic style of the event, the colour combination used, and the way Decode is written leave an impression on the audience. Looking for some inspiration? Your registration form should be easy to complete and prominently featured on your main page. Hi! Put videos and give a sneak peek of the event to your audience. Live events might require attendees to travel, and even virtual events come with a time commitment. We bring you the perfect event landing page example that includes all the above mention key points and takes care of exactly what you need. Start Building Your landing page starts with the right domain. For the users who want to register there is an access now button on the page which smoothens the registration process. To maximize your conversions you should have multiple CTA buttons throughout your page. 5. Choose the account you want to sign in with. Adding logos of companies that attend is another way to add credibility to the event. Optimized for Fast Speed. Make it a point to incorporate the heart of your great event into the design and copy of your landing page. The first thing you need to do is create a new page in your WordPress dashboard and click 'Edit with Elementor'. Event pages need to be more than just pretty; they need to be informative. Grow faster and better with PageFly solutions. Quotes from actual visitors: "Do it, you'll love it.". Your copy isnt the only thing that will convince people to register for your event. Note:If you're having trouble scheduling a public webinar, contact your IT admin. 20 High-Converting Event Landing Page Examples, Templates & Ideas Gain an overview of your event registration via attendee status. This is what an event landing page is for. Most people simply will not go through the trouble. Free Online Landing Page Builder. Landing pages are designed to target visitors and guide them to a specific action in this case, thats attending your event. After all, if youve done your job and convinced one visitor to attend, theyre likely to want to share the event with others. And the worst part is when you have to build an event page for an event from the base, it takes ages to create one. Shoelace created this amazing landing page for a webinar by retargeting. Surprisingly, it is a separate web page with its own unique URL. Keep reading to learn everything you need to know about event landing pages, including what theyre for and when you need them. Imagine a human with 100 hands. Here are a few ways to build anticipation: Your event landing page isnt just there to hype people up. More importantly, Thinkific emphasizes how the virtual summit, Think in Color 2022, is tailored to this specific audience. What Is a Landing Page? As an event organizer, you should create an event landing page to: Provide all relevant event information in one place. Go to Marketing > Internet Marketing > Marketing Pages, and then select New on the command bar. Best of all, while event marketers run remote events, all the attendees need is a computer and an internet connection. Knowing that increasing leads and the customer experience were top priorities, I chose a template that showcased my ebook offer and provided a form. The template also includes a countdown timer, which is a great way to add a sense of urgency. Use the graphics to encourage your audience to take action by registering. But what if you've never done any design work before? Also, do not forget to share, publish and promote your events on social media. 100+ Templates and 50+ elements. Here are a couple formulas for you to try: Test a few different titles to see which one performs best. If for whatever reason you need more information than that, make sure you limit your form to the most essential info you need to collect. Free Landing Page Builder for Email Marketing | Mailchimp Use Canva's free website landing page maker to design custom pages that fit your . Make your event page design look so amazing that visitors go like we cant miss that or I want to go. Webinars, on the other hand, are more structured. But you still need to convince them that your event is worth attending. Building an event landing page allows you to target a particular audience segment and focus on getting the audience to RSVP. Once you're done creating your landing page site, you're now ready to publish. How To Create An Event Page In WordPress Using Elementor - WPDeveloper Where and when: Virtual, with date and time. Organizea customevent for attendees by addingbrand images, banners, and color themes. Lastly, youll want to think critically about who your target audience is for this event. By default, anyone who can schedule a Teams meeting can schedule a webinar. Whether it is a video from past events, a promotional video, or vlog to create hype among the public- video makes a great impact. Create a landing page (Dynamics 365 Marketing) | Microsoft Learn Registration. How to Build a High-Converting Event Landing Page - Leadpages Your event landing page can be simple without any flashy or bright tones or messages coming across. Explore a rich elements library to build high-converting page. An event landing page is a web page thats sole purpose is to promote your event, with the goal of driving registrations, ticket sales, or email submissions. It showed that the event is virtual and business personalities are connecting and building new groups of contacts. And there is a ticket button highly visible on the side of the heading. Easy to create and customize. The best way to do that is with a well-designed landing page. Well for this particular event- women entrepreneurs in the digital world. Before it starts, see how many people have viewed the registration site, registered, or canceled their registration. Now that mobile usage has surpassed desktop usage, responsive websites are more important than ever. To entice attendees, use previous event recordings or snippets. Imagine youre holding an online training session. If you want someone to attend, ask them. Hit up your landing page with amazing art pieces and customer work. Twinwoods understands that people may want to learn more about the experience before signing up for the rsvp form. Building a high-converting landing page is easier than you think. Check out: Create High Converting Mobile Landing Page With These 7 Tips (6 Examples Included) 01. Being an event manager is a challenging task. Fortunately, AllEvents makes your job easy. The idea was to create a platform where you can attend a virtual paint event from your own home. Follow our step-by-step guides to set up your page. They made the signup process easy and smooth. They convey in the language that speaks to optimists and professionals and visitors to participate in the event. This article will outline 3 key reasons why you should create a landing page for your event, and offer a step-by-step guide for doing so. Share the what, where and when, and use our lead integration tools to boost attendance. Speakers The speakers appear immediately after the main page header. Put videos and give a sneak peek of the event to your audience. These could be from people who have attended your past events or customers who have benefited from your products and services. Visitors should not have to search for important information about your online event. Facebook, Instagram, and others. Promoting an event is different than promoting a product or service. First, you'll need to go to WPForms Addons from your WordPress admin area and install the Form Pages Addon. They also make excellent use of call-to-action buttons. They banged on to the registration by clearly mentioning what to expect out of the event- when, where, what, who and how. Like all landing pages, event landing pages generally dont have any links to other pages. They are . Creating an event landing page is quite easy, but you need to make sure all attendees become clear with all the . Typically, meetingsare collaborative and conversationalbetweenparticipants: discussing plans, sharing materials, assigning or accepting tasks, and more. Once you zero in on your target audience, you can make sure you tailor your copy to speak to them directly and wrap up with a CTA that really hits home. . If youre hosting an event, then think of your virtual event landing page as the gilded, letter-pressed invitation of the modern era and a lot is riding on it! If a webinar ispublic, anyone can register for it. Publishand sharethe event. It should be easy to navigate. 3. Utilize registration settings like capacity limits, manual registration approval*, and event waitlists* to ensure your webinar runs smoothly even before the event. To get started, click the Create button on your Mailchimp dashboard, then click Landing Page. Free landing pages for your next idea - ConvertKit With the main event landing pages, you can easily achieve your targets. Craft best landing pages and add a clear call to action to motivate your target audience to act. How to Create a Landing Page in HTML - HubSpot Blog Event landing page is your golden path to: How do you persuade your visitors to have a look at your event website? Event landing pages are powerful marketing tools that can distinguish your business from the competition. 13 of the best landing page examples to learn from - Wix.com And the landing page took care of it all. Visitors can then click the link to add your event to their calendar. When you first look at this page it looks very simple, and we dont think it is a bad thing. Here's an excellent example of an online event landing from Search Engine Journal: Visitors now have a much better understanding of not only what the eSummit is, but also why they should go. Lets dive into some excellent event landing pages and event pages to promote your events. Here, the featured image did all the talking and gave major insights into the event. Generally, registers start by visiting your landing page/website, reading the content which eventually leads to registration for the event. Schedule a Teams meeting with registration. Things to Remember While Creating an Event Landing Page, Quick Tips To Create Ticket Converting Landing Pages, Time to Get Into Action with Event Landing Pages, Things to Remember While Creating Event Landing Page, Quick Tips To Create Ticket-Converting Landing Pages, Ilona Glinarsky & Argentine Tango: Dance that connects people, How Jewelry exhibition sold 800+ Tickets with Paid ads, Event Planning Tools: All You Need To Know, Type of event- in-person, hybrid, or online, Highlighting Tickets button with different contrast colour scheme, Social sharers to reach prospective attendees, Proactive chat box or contact details of any team members. Choose a template that will help you achieve your goal. Example. I started my career as a web designer, where I honed my skills in crafting intuitive interfaces and creating engaging user experiences. Whether its an event registration landing page, a virtual event landing page, or even a launch events landing page, weve got you covered. Pictures and videos of people having a good time at the event can intrigue people's interest in returning to the event while also encouraging new participants to sign up. Create an Event Registration Landing Page in Minutes While this may be more difficult to accomplish if you are hosting for the first time, you can always rely on the influence of your partners whether they are speakers, sponsors, or influencers to earn trust. Learning: Pre-events are likely to give you major leads to identify and approach your customers. That is why we are here for you. Your events will often do this too, but the event itself is also part of the attraction. Before you can create your event landing page, you need to know the answers to four crucial questions: who, what, where, and when. One of the most appealing aspects of this landing page is that it is immediately clear what the activity is, thanks to heavy-hitting visuals balanced with detailed information. The goal of a great landing page is to increase conversion rates in order to reach your marketing or business growth goals. By keeping your registration process short and simple, you can avoid potential roadblocks. . Boasting that they "attract over 100,000 visitors each year.". Generally, registers start by visiting your landing page/website and reading the content which eventually leads to registration for the event. How to Create a Landing Page [A Step-by-Step Guide With Examples] Creating a landing page for your event? Here's what you need In fact, when strategically placed on an event landing, videos can increase conversions. 13 best landing page examples of 2023 8 keys to success for landing pages that convert What is a landing page and how does it work? Follow these guidelines to ensure that your design captivates people's interest and encourages them to attend: You can also design your event page so that key information is visible at first glance. Headings All page headings are benefit-driven, describing what you can learn by attending. Event marketing is a strategy marketers use to promote their brand, product, or service with an in-person or real-time engagement. Visitors can be given temporary access to campus buildings or an MIT event using a pass called a Tim Ticket.. and a time-limited offer to save 20%, the message is clear: if you want in on this, act now. With a call-to-action headline like "Don't Miss Toronto's Most Exciting Art Fair!" Therefore, design an event landing page for your visitors to easily navigate and signup. Thinkific. It offers a convenient way for interested people to learn more, RSVP or purchase tickets. Here are 3 key reasons to build a specific landing page for your event: Putting your event details anywhere temporary or surrounded by tons of irrelevant information is a surefire path to low attendance. Why you Need an Event Marketing Landing Page What should I do after a marketing event? Quotes and video testimonials from previous attendees serve as social proof. Whether you promote concerts, shows, activities, webinars, conferences, anything; create anticipation wait for it type of hype. you have on your website. What is Event Marketing? Create must click landing pages With Mailchimp's landing page builder, it takes just a few minutes to design beautiful landing pages that make visitors want to join your audience or buy your stuff. Just by giving the important details and the right content of your event- in depth or in just an overview. Create a landing page with the WordPress Template Editor - GoDaddy Because this is one of the most important factors in determining whether or not your event page will generate conversions, you must be confident. Your event landing serves as a sneak peek at your live event. How to Create an Effective SEO Strategy in 2023 You then mention the event on social media and link to your homepage. Is the event geared more toward creatives, salespeople, those working in finance, or maybe a mixture of folks? Well, it is easier said than done. There are numerous CTAs scattered throughout the page, making it simple to register. Preparea registration form that each potential attendee must fill out before receiving thewebinar join info. So what is it? This landing page does an excellent job of highlighting a variety of artists and mediums to highlight the fair's diversity. Before you can create your event landing page, you need to know the answers to four crucial questions: who, what, where, and when. Lets dive right in! Use the graphics to encourage your audience to take action by registering. Create a landing page. It provides all the basic and essential details required by the user. Don't be frightened. Having access to a broad suite of intuitive, easy-edit tools means you can get your site up and running in no time. Be sure that you are focused on the key parts while designing your event landing page. The Ultimate Guide to Landing Pages - HubSpot Blog If youre not experienced with coding, or you just dont want the headaches that come with building a page from scratch, then a landing page builder is the best way to construct your page. You can use the space, create different sections for details, and feature several CTA buttons. Event marketers must try this platform to create event pages to increase conversions. Learning: Your event landing page can be simple without any flashy or bright tones or messages coming across. 3. Bragging about their high ratings on Google, Facebook, Trust Pilot, Airbnb and TripAdvisor. Score Half Off These HD Digital Camera Binoculars During Our Version of The navigation at the top allows you to quickly find the event information youre looking for, and all the necessary details are included right at the top of the page. If you have a big budget you can hire a production company to produce a promo video for your event, but this honestly isnt necessary. The key is knowing what to include to catch your visitors attention and persuade them to register. Cookies used to help us understand how our Website is being used. Using templates to create landing pages will help you use the color palettes, font styles, and other brand assets already configured throughout your site. There are many compelling reasons to attend the event on this landing page, and there are no distracting outbound links. Lead-generation landing page: Also called a "lead-gen" or a "lead-capture" page, a lead-generation landing page generates leads by . Event Landing Page Templates By Unbounce Show Your Customers That You Can Be Trusted 3. They might want to know all the details, or sometimes get in touch with you. Type a name for your landing page. Event planning may sound exciting and rewarding, it is equally exhausting as well. For example, to increase trial signups, capture emails, and encourage visitors to register to your concert, conference, or trade show event. Add the right images. Six Steps to Building an Events Page with WordPress Blocks The goal of your images is to give people a sense of what they can expect. This kind of event registration page is ideal for pre-events. This will open up the Elementor Editor. A landing page is an excellent approach to increase visitors, boost SEO, and establish your brand. It's free, easy to use, and comes with a gallery of templates to achieve your goal. Landing pages aid in growing your customer base and increasing conversions. Per MIT's event policy, the use of the Tim Tickets system is required for all indoor events and all K-12 programs (both indoor and outdoor).It is optional for non-K-12 events that are held entirely outdoors. The New Marketing Page page opens with the Select a Template dialog box shown. Mention link for all events. Similarly, when the audience looks for your event, the first they look at it is your landing page for event. Although this is not a one-time, pre-planned event, the goal is to get visitors register and purchase tickets in advance. Your goal of build a landing page (i.e increase registration). Moreover, they require only your email id to register for the event. The dedicated landing pages encourage visitors to purchase tickets directly. It came across as an innovative, simple, and fun idea. A simple answer to that question is, to create awareness about the event and to promote your event. Right now, there is a battle going on in the event industry. Images from past events (if applicable) or similar events. Helping event organizers in getting best results with AllEvents.in, Tips to Create Event Landing Page with Examples. WPengine launched this virtual event landing page for its virtual developer conference on Decode 20201. Dynamics 365 Marketing provides features for creating landing pages, subscription centers, online forms, event websites, and other ways of interacting with your customers online. The speakers are featured prominently with key details on the event landing, and you can learn more about them by clicking on their headshots. Its not just about creating an event landing page that hosts key event information an event page also needs to resonate with your audience. It is one of America's fastest-growing tech conferences, hosting big names from the business, academic, and entertainment industry. Create a custom form with questions for potential attendees to learn more about your audience beforehand. Businesses in almost every industry use landing pages to increase sales or generate more leads. Landing pages exist to drive conversion and everything about their creation and design is intended to support that goal. Not everyone will have the patience to read your copy, so opening with a video that summarizes your pitch is a great way to sell your event. Secondly, they provided important information such as the date, time, and duration of the event, not to mention the list of event speakers. In a public (open registration) webinar, attendees won't be able to share content because their audio and video will be turned off by default. So how do you keep your audience engaged? Provide all the necessary details (who, what, where, when, etc.).